November 17, 2025
When people hear “PrimeKey,” they often think of exceptional cleaning services — and they’re right. But what many don’t know is that PrimeKey Management Inc. has grown far beyond cleaning.
Today, we stand as a multifaceted, family-driven empire specializing in:
- Professional Cleaning Services
- Property Management
- Business Consulting
- Real Estate Solutions
What started as a simple service company has evolved into a powerhouse built on family, integrity, and long-term vision. At PrimeKey, we don’t just chase growth — we build legacy.
The Power of Family in Business
Building an empire is never easy. It demands discipline, strategy, resilience, and a vision bigger than the challenges. But when a family decides to rise together, the momentum becomes unstoppable.
This is what makes PrimeKey different.
We are not just a company — we are a family-led movement committed to creating opportunities, empowering people, and shaping a future that lasts for generations. Every decision we make, every service we offer, and every partnership we build reflects our shared values:
- Loyalty
- Purpose
- Hard work
- High standards
- A commitment to service
- Integrity
We believe that when family builds a business together, the mission becomes deeper, the passion becomes stronger, and the results become extraordinary.
Welcoming New Leadership: A New Chapter Begins
As PrimeKey continues to expand, strong leadership becomes essential. We are excited to announce two powerful additions to our executive team:
Lorena Pia – Chief Marketing Officer (CMO)
Lorena Pia “Pia” Cantre brings a powerful mix of passion, perseverance, and strategic marketing know-how to her role as CMO of PrimeKey Management Inc. Her experience and energy make her uniquely suited to elevate PrimeKey’s brand across its multifaceted business lines — from cleaning and property management to consulting and real estate.
What Her Experience Means for PrimeKey
- Strategic Brand Building
With prior experience in real estate (CHLP Realty) and business development, Pia understands how to position a service-driven company in a competitive market. At PrimeKey, this means building strong, trust-based branding not only for cleaning but for property management, consulting, and real estate. - Integrated Marketing Vision
Her cross-industry background gives her a bird’s-eye view of how different PrimeKey verticals can reinforce each other. She’s likely to lead integrated campaigns that highlight how the cleaning business feeds into property management and consulting — creating a cohesive, full-spectrum customer value proposition. - Client-Centered Communication
Pia’s personal brand (“passion and perseverance”) reflects a deep commitment to change and impact. This aligns well with PrimeKey’s mission to not just deliver services, but to build lasting relationships, legacy, and trust with clients. - Growth & Scaling Skills
Having worked in both sales and development roles, Pia knows how to grow a business sustainably. As PrimeKey scales into new markets or services (real estate, consulting), her management style and strategic mindset will be key to driving consistent growth. - Global Mindset + Local Execution
Based in the Philippines but operating (or at least known) in a Canadian context (PrimeKey Management), Pia brings a global perspective. She can help craft marketing strategies that resonate both locally in Canada and in potentially broader or multicultural markets.
Why Pia’s Leadership Matters for PrimeKey’s Future
- Brand Cohesion Across Divisions: Under her leadership, PrimeKey’s diverse business lines — cleaning, property management, real estate, and consulting — can be unified under a singular, strong brand identity.
- Strategic Storytelling: She’s well-equipped to tell PrimeKey’s story: not just as a service provider, but as a family-built empire aiming for legacy, integrity, and growth.
- Growth Accelerator: With her background, Pia is more than just a marketer — she’s a growth driver. Her experience aligns with PrimeKey’s ambitions to expand, scale, and diversify.
- Cultural Champion: As someone who embodies perseverance and vision, Pia can be a strong cultural leader, inspiring both the team and clients to buy into PrimeKey’s long-term mission.
Loriebeth May Pangue – Chief Financial Officer (CFO)
Loriebeth May Pangue has been an essential part of the company since the early days of CanaJan — standing with the business from its beginning through its rebranding into PrimeKey Management Inc., serving with loyalty and dedication for nine years. She brings a powerful blend of financial acumen, entrepreneurial mindset, and resilient leadership to her role as CFO.
How Her Experience Aligns with Her Role at PrimeKey
- Hands-on Operational Knowledge
In her role at CanaJan Cleaning, Loriebeth is deeply involved in day-to-day administrative and operational tasks. This firsthand perspective gives her ground-level insight into how a service-based business runs — especially cleaning services, which is one of PrimeKey’s core verticals. She understands costs, staffing, client billing, and cash flow nuances, which are critical for financial leadership. - Financial Coordination & Bookkeeping Skills
As a virtual assistant, it’s very likely she’s handled invoicing, expense tracking, and budget management. These skills are directly transferrable to a CFO position: overseeing financial operations, ensuring profitability, and maintaining liquidity as the company scales. - Entrepreneurial Drive & Family Mindset
Loriebeth describes as “a full-time mom who is very ambitious to build my dream come true.” LinkedIn- This reflects a growth mindset and personal commitment, qualities that are essential for a family-driven business like PrimeKey.
- Her dual perspective — caring for her family while building her career — exemplifies the balance and long-term vision that PrimeKey stands for: building an empire not just for business success but for family legacy.
- Scalability & Growth Potential
As PrimeKey diversifies into property management, consulting, real estate, and cleaning, having a CFO who is intimately familiar with service operations gives the company an edge. Loriebeth’s experience allows her to create scalable financial systems, forecast growth, and allocate resources strategically — especially in service-intensive divisions. - Trust and Cultural Fit
Her background suggests reliability, trustworthiness, and a strong work ethic. These are critical qualities for a financial leader in a family-driven business. As CFO, she likely plays a key role in maintaining financial transparency, accountability, and sustainable growth — aligning with PrimeKey’s mission to build a legacy based on integrity.
The Future of PrimeKey: Bigger, Bolder, Built to Last
PrimeKey is more than a company — it is a legacy in the making.
With our expanded services, our family-driven leadership, and our commitment to serving clients with excellence, we are building an empire that goes far beyond business.
We are creating:
- Opportunities for families
- Jobs for communities
- Strategic services for businesses
- And a powerful foundation for future generations
This is just the beginning.
PrimeKey Management Inc. — built by family, driven by vision, and rising toward an empire.